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Job Opportunity: Head of Acquisition Marketing

 
Date   Feb 14
 
Listing No.   IE255321
 
Sector   Internet, eCommerce & Social/Digital Media
 
Region   Center
 
City/Yishuv   Tel Aviv
 
 
Head of Acquisition Marketing
 
About The Position

We’re seeking a new-school, metrics driven leader and all round marketer who can lead our fast growing company to new heights. SAAS and online marketing experience in a fast paced, rapidly changing marketing environment is a must.
You’ll need to:

Have a solid understanding of all marketing channels: PPC, SEM, SEO, Social (paid and owned), Guerilla and PR
Be an expert in paid media marketing
Scale our paid and organic acquisition efforts
Evaluate and introduce new marketing channels and tools
Be a natural creative and fearless marketer
Your Day To Day Responsibilities Will Include
Build an acquisition strategy to supplement our existing traffic engines.
Optimise our existing traffic engines
Coordinate and mentor a team of marketing specialists
Monitor website analytics and drive ongoing optimization.
Use the most cutting edge tools, technologies and best practices.
Scale and reach new audiences and niches.
Work closely with creative and product teams to evolve the product based on analytics and marketing results.

Requirements

5+ years of experience and proven track record in growing paid acquisition efforts with large budgets at scale.
3+ years of experience as a team leader with strong communication and interpersonal skills and ability to motivate others to meet ambitious goals.
Hands on PPC experience- must
Experience building data-driven marketing programs and integrated campaigns using marketing automation tools.
Experience in user conversion and pricing plans testing
Robust data analysis skills and experience with analytics tools, and Ability to drive actionable insights
Problem-solving abilities with results and detail oriented approach.
Ability to communicate results to management in a clear executive summary format.
Self-motivated, proactive team player with a positive attitude.
Ability to be agile and work in a fast and dynamic start up environment
English - mother tongue level
 
 
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