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Job Opportunity: Conversion Optimization Analyst

 
Date   Mar 22
 
Listing No.   IE256242
 
Sector   Internet, eCommerce & Social/Digital Media
 
Region   Center
 
City/Yishuv   Ramat Hachayal
 
 
Conversion Optimization Analyst
 
About The Position

We’re seeking a Conversion Optimization Analyst who is passionate about improving website conversion rates and increasing revenue.

This role is excellent for someone who has online testing experience (A/B and MVT) and knows how to use digital analytics and customer journey mapping to develop a testing roadmap plan for revenue generation.
Come work in our Ramat Hahayal offices and drive our performance through the roof!

What’s the Job?

Leverage web analytics data to derive actionable insights
Define and analyze key metrics to achieve higher conversion rates and identify anomalies
Act as the analytical consultant to different departments within the Group
Collaborate with the marketing department and key stakeholders to define KPIs for each test
Train new employees on Google Analytics
Create engaging and periodic reports using Google Analytics and other conversion optimization tools to improve the way data insights are communicated throughout the Group
Deliver KPI and conversion tests reports
Keep abreast of best practices, new conversion rate optimization tactics, and latest trends in digital analytics
Be one of the key players in identifying optimization opportunities and leading the test ideation process for assigned projects

Requirements

Must-haves
2 years of experience as a Marketing/Optimization Analyst at an Internet/Online company
A highly analytical person with strong quantitative skills and a proven knowledge of Google Analytics
Understanding of digital marketing channels: Organic, PPC, Social, etc.
BS/BA degree
Proven experience with web analytics tools
Technical expertise in test execution/knowledge of proper test setup
Extreme attention to detail
Advantages
Statistics background
A degree in a quantitative field
Excellent familiarity with Google TAG Manager and Google Data Studio
 
 
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