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Job Opportunity: User Acquisition (RTB) Team Leader

 
Date   Oct 12
 
Listing No.   IE278762
 
Sector   Internet, eCommerce, Social Media & Digital Marketing
 
Region   Center
 
City/Yishuv   Tel Aviv
 
 
User Acquisition (RTB) Team Leader
 
We are looking for a User Acquisition Team Leader who is detail-oriented and results-driven to manage user acquisition campaigns for our ever-growing portfolio of leading brands.

Key Responsibility:

Manage a portfolio of user acquisition campaigns with a goal-oriented approach and strong analytical capabilities.
Analyze and optimize audience-based campaigns on an ongoing basis to exceed client’s KPIs
Optimize campaigns for post-install goals using proprietary tools and dashboards while making recommendations to client-facing teams to enhance customer strategies
Work with product and data science teams to gather trends and campaign-specific insights to improve performance for campaigns and our technology platform
Direct management of 3 - 5 campaign managers
Oversee campaign managers activity, from strategy to day-to-day
Explore with the team new ways to expand and scale
Brainstorm and gather ideas together with the team to A/B test everything from creatives to bid strategies.
Continually provide new creative ideas and feedback to the design team.

Requirements:

3+ years of managing large budget campaigns
Experience with mobile app advertising
Technical and analytical orientation
Ability to perform in a fast-paced, start-up environment
Combination of creative and analytical skills
Attention to detail, problem-solver
Demonstrates an ability to draw insights from data
Experience using SQL and Tableau
Advanced Excel experience – pivots, VLOOKUP, advanced formulas
Excellent communication and project management skills
Demonstrates high-level English skills (oral & written is a must)
 
 
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