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Job Opportunity: Product Marketing Manager

 
Date   Oct 29
 
Listing No.   IE269917
 
Sector   Sales, Marketing & Business Development
 
Region   Center
 
City/Yishuv   Rishon Lezion
 
 
Product Marketing Manager
 
We are looking for a Product Marketing Manager to lead our content strategy and sales enablement. You should be familiar with various product marketing methodologies creation of sales tools, positioning, pricing, packaging, content creation, marketing and competitive research.

Your goal will be to develop and implement the content and plans to position and promote our products.

Responsibilities:

Translate technical details into benefits for the user.
Lead content creation. Act as the head editor for our publications.
Follow and analyze market trends to position products
Develop product marketing strategies (pricing, advertising, product launching)
Craft compelling messages across marketing channels (landing pages, ad campaigns)
Work with various teams (design, content, acquisition, product, sales) to implement strategies
Test marketing product features, releases and ad copy
Evaluate projects using relevant KPIs and feedback from existing and prospective customers

Requirements

5+ years of experience as a Product Marketing Manager in a B2B SaaS company.
Highly proficient with Virtualization and VDI technologies (VMware, Citrix, RDS, Windows)
Excellent communication skills
Keen eye for detail
Creativity
Analytical mind and strong quantitative skills
BSc/BA in Marketing, Communications or similar field
Experience in the virtualization field,
 
 
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