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Job Opportunity: PPC Manager - FT, Bilingual

Date   Oct 18
Listing No.   IE269824
Sector   Internet, eCommerce, Social Media & Digital Marketing
Region   Center
City/Yishuv   Ramat Gan
PPC Manager - FT, Bilingual
Manage, review, and perform daily account responsibilities associated with Google AdWords and PPC campaigns on social media platforms for a variety of clients.

Maintain and monitor important account metrics including keyword bids, account daily and monthly budget caps, impression share, quality score, and other measures.
Provide creative copy guidance and suggestions, assist with graphical ad templates, and aid in the creation of paid search marketing initiatives.

Collaborate with project leaders and team members to execute strategies to optimize keyword opportunities, campaign structuring, targeting, display network, and other facets of paid campaigns in accordance with client goals.
Manage and monitor new paid search campaigns, ad groups, paid social media campaigns, and accounts.
Generate regular client reporting for all major metrics, track goals, and other aspects of paid search initiatives.
Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals.
Communicate effectively with team members and project management on project development, timelines, and results while working closely to meet client goals.
Stay informed of search engine and PPC industry trends and developments.

Professional skills and qualifications:

Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
Experience working with PPC ad campaigns on popular social media platforms (Facebook, Twitter, Instagram, etc).
Experience working with popular PPC ad platforms (Google AdWords, Bing AdCenter, etc)
Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals
AdWords / Bing certification a plus
Proficiency in MS Excel, PowerPoint, and Word
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