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Job Opportunity: Digital Marketing Manager

 
Date   Nov 12
 
Listing No.   IE261397
 
Sector   Sales, Marketing & Business Development
 
Region   Center
 
City/Yishuv   Tel Aviv
 
 
Digital Marketing Manager
 
About The Position

As a Digital Marketing Manager, you'll lead the company's paid channel strategy and demand generation efforts. You'll work with the sales and marketing teams to determine the best possible acquisition channels for high-quality leads, drive up conversion rates, and strengthen the Company's brand. Beyond owning the day-to-day management of paid channels such as AdWords, Twitter, Facebook, and LinkedIn, you'll influence the overall marketing strategy and constantly be on the lookout for new promotion channels.

If you're excited about trying out new campaigns and targeting methods, you obsess over analytics, open rates, and conversions, and you're always looking for a challenge, you belong with us!

Responsibilities:

Planning digital marketing campaigns, including web, SEO, SEM, email and display advertising
Devising strategies to drive online traffic to the company website
Tracking conversion rates and making improvements to the website
Managing online brand and product campaigns to raise brand awareness
Manage performance marketing & PPC campaigns
Develop new online strategies to meet and beat KPI targets.
Constantly analyze and optimize digital channels to maximize ROI of PPC campaigns
Managing the redesign of the company website
Improving the usability, design, content and conversion of the company website
Day-to-day campaign management of Facebook, Twitter, LinkedIn, and AdWords campaigns
Provide data-driven reports on campaign progress

Requirements

2+ Years Experience designing and managing PPC campaigns
Strong knowledge of AdWords and conversion tracking
Experience working with popular PPC ad platforms (Google AdWords, LinkedIn, Twitter, Facebook)
Experience with Google Analytics and any other relevant digital marketing tools such as Google Tag Manager, Marketing Automation etc.
Attention to details and the ability to effectively multi-task in a deadline-driven atmosphere
Excellent analytical, organizational, project management and time management skills
Proven track record of creating high-converting campaigns
Native English - a plus
Experience with HubSpot - a plus
Experience with Salesforce - a plus
 
 
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