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So employers think you are too old at 40


The undeniable reality is that ageism does exist in the workplace, however with skillful marketing and sales strategy on the part of the worker, it can be overcome.

The important thing to remember is it is possible to beat the system. It is a matter of playing to your strengths and defending against possible objections to your credentials in all phases of the job search process.

Definitions of Ageism

Prejudice and/or discrimination, either personally or institutionally, against people because of their real or perceived age.

Any attitude, action, or institutional structure which subordinates a person or group because of age or any assignment of roles in society purely on the basis of age.

A process of systematic stereotyping and discrimination against people because they are old, just as racism and sexism accomplish this for skin colour and gender.

Ageism is a set of beliefs originating in the biological variation between people and relating to the aging process.

Reasons for Discrimination

· Stereotypical Aspects

· Wider concepts of ageism in society

· Cultural association of aging with decline

· Existing Age Profiles

· Nature of internal labor markets

· Succession planning

· Developmental career timetables

· Notion that work teams are more effective if they are socially cohesive

· Nature of the Job

· New technology

· Work intensification

· Physical demands and the pace of change

Anti Agesim Charter

Older workers have

· More experience

· More transferrable skills

· Increased tolerance levels

· Less demands on their time

· Grown up families

· Lower expectations

· Greater stability

Action Points

· Do you have a personal action plan to market your real worth

· Do you have any noteworthy experiences - positive or negative

· Do you have an interest in joining a focus group

· Have you read or taken part in any research on ageism

· What sort of strategies/support systems do you think may help you

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